data from the International Coffee Organization in London, the growth rate of coffee consumption in the Chinese market is as high as 15%, far exceeding the global growth rate of 2%. On the other hand, overlapping consumers in the tea and coffee markets is common. Before that, many Internet celebrity catering brands have already been exploring various values in the
value chain, not just at the level of appearance and marketing as the public thinks. In terms of the traditional supply chain, both HEYTEA and HenaixueのTea have chosen to invest in self-built sms marketing service supply chains, and signed exclusive agreements with upstream tea gardens to personally participate in soil improvement, planting and tea-making processes.
HEYTEA's production The bottom of Jinfeng tea already has the barrier of raw materials, and the raw materials and production process of Nai Xue's "Alishan Chulu" are also bought out. In terms of time scene creation, beef noodle brand Baman has determined different service methods for the products according to the urgency of consumer demand: divided by minute, thepools 09-16